Asiatica's Background

Asiatica Intergroup (M) Sdn. Bhd. was founded in 1999 to provide business matching services to clients in Europe and South East Asia . Asiatica's experience in various types of projects has attracted clients to seek the company's advice in their organizations and marketing issues. Asiatica soon was recognized as a company that has a strong capability to develop and execute appealing marketing tactics for seed companies and small-medium industries.

Throughout its history, Asiatica has expanded its services to different functions and industries. Continuous innovation and constant development in Asiatica's business model have led the company to officially position Asiatica as a marketing consulting firm in 2004.

Asiatica's diversity is evident through the involvement of the company in all types of projects that are marketing oriented; be it designing a company logo, setting up a bakery plant locally or internationally, or even venturing into medical tourism.

Our People

Asiatica’s management team consists of highly experienced consultants that have had practical experience in the field of management and marketing throughout their careers. Asiatica currently works with a total of 40 local consultants and 20 international consultants in various areas ranging from quality management, marketing, branding, international trade to human resource management, project management and finance.

Our Partners

Asiatica is formally affiliated with a large number of local and international organizations through project partnerships, strategic alliances and marketing synergies. Through our continuous quest for business development we seek potential partners and collaborators to grow with specifically in the following areas:
  • Project partnerships in marketing consultancy, training, events management and business matching services
  • Collaborators in the form of professional speakers, trainers, facilitators, and consultants for our programs
  • Marketing synergy with other consultancy firms, academic institutions, and media agency

Structure

Our team is headed by a dynamic set of entrepreneurs that have had an extensive background in marketing, promotions, management and public relations. Asiatica controls all of its assignment with a matrix organization as shown in the Figure C to maximize the efficiency and delivery times for client projects. The left side of the matrix depicts Asiatica’s officers and the right side shows the organization of the project team.
 
   
   
   
   
   
   
   
   
   
   
   
 
 
 
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